Lola's

Lola’s is a boutique formalwear destination helping teens and women find the perfect dress for life’s biggest moments — from proms to Bat Mitzvahs to special occasions. When we began our partnership during the heart of prom season, their top priority was to take the stress of content off their plate and start building a social presence that would drive real-world appointment bookings.

We quickly built a strategy tailored to their niche — targeting local teens, moms, and special occasion shoppers with content that didn’t just showcase dresses, but told stories. We highlighted Lola’s unique strengths like in-house alterations, bridal gown reconstruction, and a highly personalized boutique experience — helping it stand out in a competitive space.

Now, we continue to scale that presence by leaning into trending formats, personality-driven content, and brand positioning that makes Lola’s the only choice for your special occasion dress.