Reilly Wrestling Club

Reilly Wrestling Club is more than just a gym — it’s a program built to develop high-performing athletes on and off the mat. When we began our partnership, the challenge was clear: RWC lacked content, visibility, and a cohesive strategy to tell its story and reach the right audience.

We stepped in to change that — building a social content strategy from the ground up that not only showcased what happens inside the gym, but why it matters. Through videos, series, and narrative-driven content, we positioned Coach Pete’s holistic approach as a true differentiator — blending discipline, mindset, and life lessons through wrestling.

The result? A digital presence that speaks directly to parents, athletes, and coaches — showing why Reilly Wrestling Club isn’t just where you train, it’s where you grow.